John Leonhardt is a Partner at FOG and the President of Dimensional Branding Group (“DBG”). DBG is a full service licensing and business development consulting company. DBG currently represents properties/brands including Beautyrest, Chronicle Books, glu mobile, King Kong, and Highlights for Children among others.
A former investment banker with Credit Suiss First Boston, John specialized in mergers and acquisitions for high tech and communications companies. Mr. Leonhardt went on to launch the family entertainment division of Universal Studios, Universal Family Entertainment and Cartoon Studios. There he developed animated series and live action entertainment programming. John worked with writers, producers and financiers of entertainment.
Seeing the emerging importance of interactive entertainment John joined Sega to head up the Licensing and Character development team to lead the migration of content from Hollywood to technology based platforms. John’s background gives him a broad understanding of the how to effectively blend the diverse worlds of entertainment, sports and technology. Most recently John was the President and Founder of Panic Entertainment Groupe.
John graduated from the University of California, Los Angeles and lives in Marin County in Northern California with his wife and two children.